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The team consists of experienced and highly motivated individuals with expertise in the fields of fashion and textile design, PR, marketing and sales.
Leading managers at Gydja´s headquarters on Iceland
Sigrun Lilja Gudjonsdottir is the Founder, CEO and Head Designer at Gydja. Lately, her name as an entrepreneur and designer has been rising worldwide. Her family runs a promotional product company, called Tanni, to which Sigrun Lilja credits to her business acumen through first hand operations and marketing experience. Sigrun Lilja co-authored in a book called The Next Big Thing that was published in the US and worldwide in March, 2011. The books features forward thinking trends to help entrepreneurs and business people dominate the new economy. Sigrun contributed a chapter titled "Brand Marketing - The Gydja Collection." On the day of release, the book reached best-seller status on Amazon, making Sigrun Lilja a best-selling author.
Sandra Vilborg Jónsdóttir is the Brand Manager of the fragrances EFJ, Eyjafjallajökull and VJK, Vatnajökull by Gydja. She holds a BS of Business Administration from Reykjavik University. Sandra has work experience in fields of cosmetics, fashion and marketing.
Kári Óskar Sverrisson is the Brand Manager of the shoe and accessories collection from Gydja. Kári has worked in the fashion industry for over 15 years and has a good reputation as a fashion photographer.
Bryndís Sigurðardóttir is the Chief Financial Officer at Gydja ltd. She is also the acting manager of Yfirlit, a company specializing in accounting and business advisory.